Welcome To Now

As the Creative Lead for our student-run agency during my college capstone, I led the development of an anthem video for Dell Technologies, promoting their new line of AI-powered laptops. Our campaign, titled "Welcome to Now," conveyed the idea that with AI at your fingertips, you can work more efficiently—and spend more time on what truly matters. The video brought this message to life through narrative storytelling and a focus on human connection enabled by technology.